I played bass guitar for 15 years before taking up cello a few months ago. No, it's not easy--but man it's fun!
I'm certainly picking it up faster than if I didn't already play an instrument.
The left hand trasition isn't too hard, although cello strings are tuned in 5ths whereas bass guitar (and most of the strings of a guitar) are tuned in 4ths, and that takes a little getting used to.Bowing is the real challenge, though. It's not like anything else (well, actually, it's a lot like Tai Chi in some ways)
Be patient. It will take a while, but once you get it down, a cello can do things no other instrument can match! And not just traditional music either.
Have fun.
I'd be interested to hear how you progress.